Seobaleno

How to benchmark your website positioning efficiency in 2025

Learn the fundamentals of SEO benchmarking, from gathering data to identifying growth opportunities to stay ahead in 2025. Source

LTV:CAC explained: Why you should not rely on this KPI

LTV:CAC isn’t always the best metric for PPC. Avoid pitfalls that can lead to misguided budget decisions and overestimated profitability. Source

Google Ads for SMBs: How to maximize paid search success

Are big-brand PPC strategies wasting your SMB’s ad budget? Learn techniques to boost ROI for small business advertising. Source

Why you should use synonyms and related key words

Why should you use synonyms and related keywords? Because they increase your chances of ranking. Learn why you should optimize for both! Source

What is search intent and why is it central for

When writing for your site, you shouldn’t just do keyword research. You should also consider search intent. But what exactly is it? Source

Enhance key-phrase research with Yoast search engine marketing and Semrush

Discover the power of Yoast and Semrush integration for SEO. Enhance your WordPress and Shopify experience with easy-to-use keyword research features. Source

How to use Google Search Console: a beginner’s instruction

Want to know how to use Google Search Console? In this post, we’ll explain how you can use this tool to find out how your site is doing. Source

Improve local search engine marketing with Google My Business/Business Profile

Supercharge your local SEO efforts with Google My Business. This dashboard should be an essential part of your local SEO work. Source

Enhance your search engine marketing abilities by way of experimentation

An excellent way to improve your SEO skills is via hands-on experimentation. In this post, I’ll share three valuable lessons. Source

Features of the Google Search Engine Results Page (SERP)

Get a comprehensive understanding of Google’s Search Engine Results Page (SERP) features. Learn about various elements that enhance our search experience. Source