What Are The Two Main Components Of Seo?

SEO is an acronym for search engine optimization. This term refers to ways to improve your site’s performance in the search engines, which are the major backbones of most websites (think Google, Bing, Yahoo, etc.).

The two main components of seo include on-page and off-page optimizations. On page includes things like optimizing your website’s content, formatting documents, changing URL structures, etc. Off page includes things such as finding out who may have links to your site, creating social media profiles, and other forms of web outreach.

There are many different types of seo strategies that can be done, but none more important than the first one! That one thing is ensuring that your website has a good unique title.

Marketing strategy

A marketing strategy is what determines how you market your company, product, or service. This includes all of the non-search engine optimization (SEO) components of your business including where to advertise, how much to spend, creative strategies such as changing your look and offering coupons, and more.

The main goal of marketing strategy is to draw in new customers through advertising so that they can be converted into repeat buyers.

By having enough resources for each stage of the buying process, you reduce risk for the buyer and help them feel comfortable with you and what you offer. This improves your sales efficiency and helps ensure the sale!

While investing in SEO is important, investing in other areas is just as significant if not more so. Having a strong overall marketing strategy will ensure that your hard seo work pays off.

Social media

When it comes to SEO, social media is one of the most important components. This is due to two main reasons. First, social media sites are a great way to gain exposure for your business or product.

By creating an account on these sites, you can get free content, advertisements, and sponsored posts which all help promote your brand.

Second, by leaving comments and engaging in conversations related to your field, people will link to your website or article via their own site. They may even mention you!

This is called link-bait marketing and it’s totally okay to use it to boost your search engine rankings.