Top 5 PPC News Sources
Google News searches are driven by several different factors, including location, language and authority. Authoritativeness refers to credibility and reliability as well as prioritizing high-quality information that may include latest updates and freshness of content.
These PPC news articles cover an assortment of topics. Ranging from general industry news updates to tactic-rich tutorials, these sites have something for everyone.
WordStream
WordStream is a software tool designed to simplify pay-per-click advertising for enhanced return on investment of marketing dollars. Features of the WordStream software include geo-targeting, PPC keyword list creation and performance reporting as well as tracking and analyzing trends within an online campaign.
Their user-friendly software enables better paid search results by increasing relevance and Quality Scores in AdWords, automating established best practices, and producing expert-level outcomes faster. It is an indispensable asset for marketers of all sizes – from small businesses to large agencies.
WordStream Advisor, alongside their marketing services and cutting edge technology such as LOCALiQ’s marketing services are essential in helping businesses to succeed with their businesses. If you require more comprehensive SEO features then Adzooma might provide better options.
Search Engine Journal
Search Engine Journal is an online platform that delivers up-to-date SEO news and advice, covering topics such as content marketing, paid search advertising and social media. Articles written by real marketing experts – both independent and in-house – make for expert reading material. Furthermore, Search Engine Journal also provides various resources that help marketers delve further into this sector.
To be considered as a contributor, you must be invited by our editorial team. Once accepted, contributors are expected to digitally sign a basic contributor agreement before writing any posts and ensure their posts don’t violate copyright laws.
The ideal posts are clear and succinct. Longer posts tend to garner more pageviews, but can quickly tire readers out. If your post is too lengthy for readers to keep engaged with it for too long, consider breaking it up into 3 or 4 smaller ones instead.
HubSpot
Marketing, sales, and customer service work best when everything is integrated together. Unfortunately, many companies use disparate tools to manage content creation, email delivery, and automation – creating inefficiencies and missed opportunities along the way.
HubSpot was designed to facilitate team collaboration and share data efficiently, so teams can keep track of customer journeys while staying informed about performance metrics. By sharing information between teams, marketers can optimize campaigns to provide exceptional experiences to their customers.
CMS Hub offers many useful features, such as SEO recommendations, flexible themes and an easily customizable website. This tool is simple to use and can be quickly tailored without needing a development team for customizations. CMS Hub also features analytics reports and dashboards that offer valuable insight into the effectiveness of marketing content marketing efforts.
Tinuiti
Tinuiti is North America’s leading independent performance marketing firm across streaming TV and the Triopoly of Google, Facebook, and Amazon. Offering full-service digital media and analytics with expertise in strategy, creative development, measurement and platform optimization – Tinuiti provides full-service media solutions for clients across streams.
Tiuiti is led by CEO Zach Morrison, an outstanding leader ranked within the Top 10% of Comparably’s CEO Ratings for companies of similar size and industry. Employees consistently rate him favorably when it comes to Professional Development and Gender issues.
Tinuiti provides links to third-party websites with their own privacy notices, so we recommend reading those before visiting these websites. Your information will be stored and processed in the US if you use Tinuiti and consent to its transfer there.
Search Engine Land
Search Engine Land is an invaluable source of news and content for SEOs, digital marketers and those interested in advertising technology. Offering daily news coverage of breaking stories, industry trends, feature announcements, product changes across popular marketing platforms – its editorial team includes veteran journalists as well as subject matter experts from top brands and agencies.
Site also hosts the Search Marketing Expo conference series, giving visitors an ideal opportunity to network with industry professionals while hearing from some of the best minds worldwide.
This website organizes its content into various categories. For example, “SEO” features articles and tips to improve your SEO strategy as well as in-depth guides covering multiple topics. However, to gain full access to this material you must become a pro member.